inside The CRS Daily Buzz (2/18)

Day Three: UMGN Explodes With Music
Listening Habits Are Changing
A Knight In Country’s Court

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Music City Update

As the greater Nashville area continues to assess damages following Tuesday's devastating tornado (CAT 3/3), the community continues to rally in support of relief efforts. Cumulus/Nashville is partnering with Edley's Bar-B-Que for a radiothon across all Nashville properties, including Country outlets WKDF and WSM, tomorrow (3/6) from 5am-6pm CT. The radiothon will benefit the Middle Tennessee Emergency Response Fund (MTERF). Cumulus will also be collecting diapers, blankets, gloves and more at accessible areas near the broadcast site; details here. iHeartMedia/Nashville, including Country WSIX, continues to accept donations of material goods at the station and has partnered with CMT, WSMV-TV and the Red Cross for a telethon to support disaster relief efforts (see story below). WSIX will also be live onsite at Bridgestone Arena March 6-7 for Warner/WAR's Dan + Shay The (Arena) Tour accepting donations.

Dan + Shay are also making a $100,000 donation to the Community Foundation of Middle Tennessee. Additionally, Taylor Swift has also made a financial contribution to the MTERF, pledging $1 million in support of relief efforts following the tornado. Nashville-based instrument manufacturer Gibson and its Gibson Gives foundation have offered to provide a guitar to any musician whose instrument was damaged or destroyed in the storms. Meanwhile, Dan + Shay's Dan Smyers, Dierks Bentley, members of Old Dominion and others have continued with boots-on-the-ground cleanup efforts within the community, and Musicians On Call has provided musicians to entertain work crews, volunteers and survivors.

All this and more – in addition to yesterday's announced efforts (CAT 3/4) – as members of the Country radio and industry community nationwide continue to step up to assist as Nashville looks to rebuild following the tornadoes that have now claimed more than two dozen lives. Those directly affected can seek multiple avenues of help for cleanup, rebuilding, healthcare expenses and more as detailed in past Country Aircheck Weekly issues. Country Aircheck will continue to cover fundraising and relief efforts as they are made public.